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Social Media

   When is the last time that you paid close attention to your social media efforts, beyond posting on Facebook and Twitter? The years go on, with daily postings of blogs, photos and videos, and we lose sight of some of the housekeeping that should be done to keep our spa social media brand updated. Let's face it, social media is fun and easily accessible, but it takes work, time and money. Spring is the perfect time to drill down in your social media and cast off what's not working and grow what is.

How to Market Your DaySpa     Here's how to market your day spa or med spa

With so many ways to market small businesses, business owners need to take advantage of several ideas to maintain and grow a solid client base. Marketing a day spa includes building a website, engaging in social marketing (facebook, twitter, youtube), direct mail marketing, email marketing and in-person marketing. Use a variety of marketing techniques to educate potential clients of the many benefits your day spa has to offer. Reaching people and convincing them to try your services may be difficult at first, but the additional business is well worth the effort.  Use both old and new marketing techniques to be the most successful.

Step 1

Launching and maintaining a blog for your day spa or salon may seem like too much work, but there are several benefits to having a blog and posting content regularly. Day spa blogs are very easy to set up and can encourage both current and future clients to maintain a relationship with you.

Blogging can also help to increase your search engine rankings, and set you apart from the competition. Blogging can help you book more appointments, boost your brand and capture more of your target market. Here are some important tips for launching and maintaining a blog for your day spa or salon:

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