Benjamin Franklin said, "By failing to prepare, you are preparing to fail." We all make decisions every day. Many of those decisions are in regard to fires we're putting out in our spa. Your holiday spa marketing strategy must start
Every year, I look forward to the Spa Hive Spa Event in New England. This year, I held the event at Cliff House Maine in Ogunquit. It had the perfect backdrop to provide my Spa Hive guests the sweet, serene
As our series of SpaHive Mastermind events are just around the corner, we're looking forward to some seriously productive, seriously fun and seriously successful days that will help you to take immediate action to tackle any of your nagging spa
One of the best ways to grow your spa business is by creating raving fans. What is a raving fan? In the popular book, Raving Fans: A Revolutionary Approach to Customer Service, Ken Blanchard defines a raving fan as “a
Now more than ever, you can harness the power of social media as a spa business! We all know the platforms but we wanted to share some more details about why they are important and the beneficial exposure for your
The inspiration for our content comes from many years in the business and seeing first-hand the challenges that our clients face. Here are our top posts from 2015 in case you missed them: 5 Reasons Spa Clients Don't Return Keeping Spa Employees
We were so thrilled with the outreach from our audience for our 2016 Spa Insight Snapshot that we wanted to share some of the results our readers. The top three challenges faced by our spa owner/manager respondents: Marketing and Promotions PlanningStaff CommunicationsRetail
2016 is off to an incredible start with the latest Spafinder Industry Trends. There is such a wide range of trends that are making headway this year which is always exciting to see. The industry is progressively moving forward from
“Success depends upon previous preparation, and without such preparation, there is sure to be failure.” — Confucius We are already a week into the New Year, time is not slowing down and before we blink we will be starting 2017.
We are in the final stretch of the holidays and gift buying is at its peak. Even though Black Friday and Cyber Monday have passed, there are still millions of people who haven't even started their holiday shopping and there are some last minute things you can do to increase spa revenue.
Your goal over the next three weeks is to capture your audience and sell, sell, sell. You need to be creative and use social media to your advantage. If you missed our last two posts on building holiday sales, you can read them here: