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Uncovering your spa client's needs is more than an intake form. It is a combination of all spa areas working together: reception, technicians, facility and services. All areas have an opportunity to discover what your client needs and desires. The ultimate goal is help the client discover what they really need through a gentle process of discovery. While doing so, you develop a meaningful and professional relationship built on trust. 

You have to give love to receive love, and Valentine's Day is the day. According to CNN, the average person spends $130.97 on the one they love.

So how can your spa capture these shoppers?

The answer is to start your Valentine's Day marketing now! It's never too early to get into the heart and minds of your clients. Use social media to promote your treatments and email to clients to get them thinking of your spa as THE place to celebrate this romantic holiday.

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