According to G2.com, there are 145 spa software brands to choose from. With that many choices, it's no wonder spa directors are left scratching their heads about where to turn. I've tried to make things a little easier for you
If you think marketing to millennials is a waste of time and money, maybe you’ll think differently by the time you finish reading. What are some stereotypes that you’ve heard about millennials? They’re lazy, not loyal, self-centered… the list goes
It's PRIDE month! Some of us choose to celebrate because we're part of the LGBTQ community. Some celebrate because someone they love is a part of the community and some choose not to celebrate. While I'm taking the time to
We were so thrilled with the outreach from our audience for our 2016 Spa Insight Snapshot that we wanted to share some of the results our readers. The top three challenges faced by our spa owner/manager respondents: Marketing and Promotions PlanningStaff CommunicationsRetail
“Success depends upon previous preparation, and without such preparation, there is sure to be failure.” — Confucius We are already a week into the New Year, time is not slowing down and before we blink we will be starting 2017.
I was reading a blog, that I frequently visit, of the marketing professional, Peter Shankman. I liked one of his recent posts PETER'S TEN LAWS FOR USING, GAINING, AND INCREASING YOUR POWER and it got me thinking about how each of